Sustainable Tourism

Sustainability : the use of natural products and energy in a way that does not harm the environment

There are simple ways to improve the sustainability of your visitor economy business to help the environment,  something our visitors increasingly demand of the attractions and places they visit and choose to stay in.  And making those sustainable initiatives clear and visible  to your customers is vital to getting these important messages across. Lancashire’s Tourism Growth Strategy acknowledges the significance of sustainability to the future growth of  the county’s visitor economy.

Marketing Lancashire is proud to work with accessibility and sustainability partner Lancaster University Management School – click here to know more about the work of The Pentland Centre for Sustainability in Business. 

Saving energy, reducing water usage, managing waste and committing to recycling not only help save our environment but can also save you money. To learn more about sustainable tourism download this useful guide  >>> (click on image).

Hotels – the basics

The World Travel and Tourism Council have outlined twelve basic actions that hotels can adopt immediately.  Start your hotel’s sustainability basics by downloading the FREE toolkit.

Hotels Sustainability Basics Toolkit 

Coastal Tourism Businesses

We all love to be beside the seaside and coastal visitor economy businesses have a responsibility to help protect Lancashire’s 137 miles of coastline. Your customers will thank you for it and feel confident when they stay with and visit you, that they are not contributing  to the condition of our beaches, water and the creatures that live on our coast and in the sea.  Take a look at The National Coastal Tourism Academy’s Top Tips on operating more sustainably. 

Federation for Small Businesses

The FSB provides helpful information and downloadable resources for all small businesses looking to improve their green credentials.  They also provide some informative case studies to help you grow your business and shrink  your carbon footprint.

The UK’s 5.5 million small businesses and self-employed are critical to reaching the UK Government’s 2050 net zero target and paving the way to a greener future.

Why does Net Zero matter to small businesses?