Register For Blackpool Illuminations Switch-On Now

Register NOW – that’s the message from Blackpool tourism bosses as demand for the FREE 2014 Illuminations Switch-On heightens.

More than 3,000 people have already signed up ahead of the wristbands even being made available.

And as registration opens at 9am on Wednesday 23 April, organisers at VisitBlackpool are urging people to get online at www.visitblackpool.com/switchon to avoid missing out.

Lancashire-based radio station Rock FM has already been announced as the media partner for Blackpool’s biggest night of the year which takes place this year on Friday 29 August on the Promenade’s Tower Festival Headland.

The last free Switch-On in 2012 saw requests for more than 53,000 wristbands and with only 18,500 wristbands available this year, it is inevitable VisitBlackpool will be unable to meet everyone’s demands.

All wristbands will be allocated randomly with a maximum of four tickets per household, at least 6,000 of which will be allocated to people living within the Borough of Blackpool.

Cllr Graham Cain, Blackpool Council Cabinet Member for Tourism and Leisure, said: “There’s a real buzz around this year’s Switch-On with people already contacting the VisitBlackpool team in the hope of getting wristbands.

“Switch-On is a fantastic night for Blackpool and we hope to see a really good mix of residents and visitors enjoying the party atmosphere.”

The full line up of performers for Switch-On night will be announced over the coming weeks and media partner Rock FM will be promoting the event across the Bauer Media Group’s radio network in Scotland, Yorkshire and the North West

Rock FM Breakfast presenters Hywel & Jamie added: “It’s Blackpool’s biggest night of the year and we are looking forward to seeing as many people there as possible, so get your name pre-registered, it’s going to be a night to remember.” 

Wristband registration closes at 12noon on Friday 8 August and successful applicants will be notified by email on Friday 15 August.

For your chance to be there on the big night go to www.visitblackpool.com/switchon  

Those who are not lucky enough to receive wristbands will be able to tune in and listen to the event being broadcast through Rock FM (www.rockfm.co.uk) and other Bauer Media Group station online channels.

ENDS

Notes to editors:

For further information, please contact: Sarah Rhodes, Communications Manager, T: 01253 478208

VisitBlackpool is the tourism arm of Blackpool Council and is tasked with promoting the UK's most popular holiday destination to leisure and business visitors, both domestically and internationally.